Resume
Work
Experience
2015 - April 2024
Ogilvy, Mumbai | Creative Controller - Creative Director
Led the creative team for Vodafone Enterprise for the last 5 years, as well as multiple projects pitches and brand launches, including the Vi Business brand launch. Also created several long-standing customer engagement platforms and experiences for the brand.
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Brands
Vodafone, Vodafone Enterprise/ Vi Business (B2B), Pond's, Sanofi, Dr. Reddy's, Nuvama (Edelweiss Securities), Shemaroo, P&G Health, Dainik Bhaskar, TBZ Jewellers, Easyday Club (Future Retail)
2009 - 2015
Rediffusion Y&R, Kolkata | Senior Copywriter - Creative Group Head
Joined Rediffusion as a Senior Copywriter in 2009, and was an part of the core creative team that won Srijan Samman (Awards for excellence in Bengali Advertising) 5 years in a row. Was selected as Copywriter of the Year, 2014.
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Brands
Eveready, Lafarge Cements, Berger Paints, Anandabazar Patrika, Taj Bengal, Amway, PC Chandra Jewellers, Metro Dairy, MTS Telecom, Zandu Balm & OTC, Moods Condoms, ITC Classmate.
2008 - 2009
Ogilvy, Kolkata | Copywriter
Joined Ogilvy as a Copywriter in 2008 and was part of numerous pitches and worked on quite a few national brands.
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Brands
Vodafone, MP Jewellers, Lafarge Cement, Hindustan Motors.
2007 - 2008
Mudra Communications, Kolkata | Junior Copywriter
Joined Mudra as a Junior Copywriter in 2007.
Brands
Orissa Tourism, Reliance Telecom, Linen Club, Hoffmen, Khaitan Lights, Metro Dairy.
Education
2004 - 2007
Jadavpur University | Bachelor’s Degree
Major in Comparative Literature
2002 - 2004
Don Bosco School, Liluah | ISC
Studied Commerce
2002
Don Bosco School, Liluah | ICSE
Achievements
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Effies shortlist for Vodafone Enterprise 2019.
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Effies shortlist for Dr. Reddy's in 2022.
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Copywriter of the Year, Srijan Samman 2014.
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Campaign of the Year, Srijan Samman 2013.
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Part of the team that brought 5 consecutive Srijan Samman ‘Agency Of The Year’ trophies for Rediffusion Kolkata.
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Work shortlisted for Y&R Global Showcase in 2012 and 2013.